Olive Branch PPC Marketing Growth - Black Friday Flex Pricing - Motherlode
Regular price $1,000.00
Unit price per
OUR INDUSTRY LEADING FUNNEL: Included
Our unique custom quoting quizzes give your customers a step by step, interactive experience where they see your shop, see your team, and see the best work you’ve done while being taught how screen printing works, how it’s priced, and how to make the best decisions for their products. These quizzes convert three times better than the industry standard quote form because people actually enjoy using them.
See for yourself how easy it is to get a quote:
earthboundinc.com/pages/get-quoted
GROWTH HACK: PAID ADS
Once you have a funnel converting 3x better than every other shop in town, paid ads become a no brainer.
How do people find service providers?
A lot of them simply pull out their phones and Google “Custom Shirts Near Me” or “Screen Print Shop” or “Embroidered Polos”, Click a few results, get a couple quotes and pick the best shop.
There are hundreds of shops in the results, and if you ever want to hide a body, the best hiding spot on the internet is page 2 of Google, no one ever goes there.
Lucky for you, there’s a way to skip the line, be a top search result and get the person actively searching your services on your website instead of the ancient guy across town who’s been putting out 3 layer plastic poop for decades.
It only costs 3$ a click to funnel traffic from the carless shops all around you, and if you convert them into leads 3x better than they can, and can convert the leads reasonably well, you’ll become one of the dozen shops in our clientele that is getting new businesses to print for at $100 a pop
The question really becomes, if you had a machine you could insert $100 into and get a new client out from, would you use it? That’s the machine we make, one that will kill your slow season with a dial that turns up the lead flow into your business and acquires you customers like swiss clockwork.
We've run campaigns for screen printers in markets all over the country from Upstate New York to Las Angeles, CA and for small shops in the middle of North Dakota. We know what works, we know what makes a great lead and a bad lead because we've printed them ourselves.
You want deals for breweries, coffee shops, outdoor festivals, and construction companies, NOT; streetwear entrepreneurs, grandmas birthday, or my sons graduation.
We're experts at parsing those out with a negative keyword list for google ads that we've pooled from all our clients making a list of the clients you don't want longer than all the thread on your embroidery machines, and a list of the best keywords that are proven from Fargo to Florida.
PROCESS:
PHASE ONE: SYSTEM SETUP
Once she's up and running, this sales funnel and campaign is going to get looked at under a microscope, from the ads to the lead inbox, we'll go through and smooth every bump along the way, to ensure that not only are clients visiting your website, but that they are staying and converting into leads. We'll build out automations to ensure your leads make it to your CRM or Pritavo automatically and make the perfect adjustments based on hundreds of thousands of data points to make sure there is steady traffic to your site. This ensures that when a client enters your shop they are greeted with an aesthetically pleasing site where they have a fun time and leave a customer for life.
PHASE 2: OPTIMIZATION
Once she's up and running, this sales funnel is going to get looked at under a microscope, from the ads to the lead inbox, we'll go through and smooth every bump along the way, to ensure that not only are clients visiting your website, but that they are staying and converting into leads. We'll build out automation, email campaigns, and more. We'll make the perfect adjustments based on hundreds of thousands of data points to make sure there is steady traffic to your site. Ensuring that when a client enters your shop they are greeted with an aesthetically pleasing site where they have a fun time and leave a customer for life.
PHASE TWO : SYSTEM ADMIN
The optimization efforts never go away. Our work is never done with a google campaign, we'll keep constantly adding keywords from your data and the data from our dozen other printer clients across the country to make sure you are getting the highest value leads possible that will foster relationships that bring you business for years to come.
MONTHLY AD SPEND:
Ad Spend can be turned up or down depending on your production capacity, cashflow, and current turnaround time.
A good starting point is $30 a day which should generate you at least one lead per day.
Ad Spend goes on your card, and you have full control over your budgets.
This should get you at least a new job per week, and allow Google and me enough data to optimize your campaign to target bigger clients reasonably early into this campaign.
If you have the extra room on your calendar and want to scale further, your strategy could support up to $100-$300 for 5-15 leads a day based on your production capacity.
When fall rolls around and the last thing you need is another job, you can always dial down to $10-20 a day to keep your market presence and keep your campaign ready for the slow season again.